Creative concept, set design and build for retail display and events.




THE OWL
ISLINGTON
CONCEPT, DESIGN & BUILD
Having previously worked to produce a lightbox for the Owl barbershop's first premesis on Essex Road we were delighted to be instructed to develop their aesthetic and design and build a new shop on Islington Green.
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When we began working on the designs, the proposed site was 2 separate units; both fairly compact in size, with no running water or waste, and in need of complete refurbishment.
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We drew upon the monochrome palette utilised in the Essex Road premesis in a continuation of the brand's paired back and minimal aesthetic.
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Extensive fitted furniture was required to ensure the compact space could function with 3 stations in full swing. Handleless doors with concrete veneer was decided upon for these so that the cupboards disappeared into the walls for an ultra sleek finish.
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The choice to use a plastic worktop made from recycled yoghurt pots was as much for it's beautiful marble-like appearance as it's green credentials. It also serves as an interesting topic of conversation for when clients are sat at the stations.
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Belmont chairs and sinks, as well as Anglepoise work lamps were an obvious choice of finishing kit for the shop as they are design classics in their own right.
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The shop was completed with hand painted 24ct gold leaf lettering in the window arches, a bespoke lightbox and custom neon sign echoing the neighbouring signage in the surrounding area.
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WHAT
THE OWL BARBERSHOP
WHERE
ISLINGTON, LONDON
WHEN
2018